Deutsche Post World Net's executive magazine wins platinumBonn/Gütersloh, 04/24/2008, 11:30 AM CEST
Deutsche Post World Net's worldwide executive magazine Network received the top platinum award at the 2007 Inspire Awards in San Diego, California, USA. Network took first place in the "Employee Publications-Print-Bimonthly" category.
The magazine also received the "Best Visual Design" special achievement award.
In the overall competition that included all categories, Network received 99 out of 100 points, which matched the winner and put the magazine in second place among the over 550 internal corporate publications submitted from all over the world.
In producing Network, Deutsche Post World Net draws on the graphic design and writing expertise of two communications agencies: medienfabrik Gütersloh in Germany and theblueballroom in England.
This recognition is a real motivator for the entire team
Franz-Josef Ebel, Editor-in-Chief for Internal Communications at Deutsche Post World Net, said, "We are very happy with our top spot in the international Inspire Awards. This recognition is a real motivator for the entire team. Naturally, we want to continue to enhance the magazine."
Christian Horn, Divisional Head at medienfabrik, agreed: "We are very proud of this international award. The result speaks for itself and confirms the standards we place on an international executive magazine."
Network received widespread acceptance early on
The award is a great achievement for Deutsche Post World Net, which redesigned the executive magazine in June 2005. As the group quickly grew all over the world, internal communications was also adapted to the new circumstances. Ebel also remarked that Network received widespread acceptance early on. "Maintaining high quality as well as meeting the various interests and expectations of our managers in more than 220 countries both challenges and inspires us," he said.
The jury explained why Network stood out among the great field of competitors. "Overall we find this to be first class work; it received a total of 99 points, which was the maximum number of points awarded this year. The magazine makes a unique connection with the target audience and delivers relevant and persuasive messages," said Christine Kennedy, Managing Director of LACP.
The LACP, or League of American Communications Professionals, awards the Inspire Award annually to the best publications in the category of internal and employee publications.