Harry Potter and the Post yellow Porsche
Some 7,000 mail carriers delivered the long-awaited final tome to around 150,000 Potter fans at midnight. Racing driver Timo Glock delivered one book at lightning speed.Bonn, 10/28/2007, 10:30 AM CET
The last of some 150,000 Harry Potter fans finally got their hands on the German edition of "Harry Potter and the Deathly Hallows" at 2:00 am on the dot in the early hours of October 27, 2007. The Potter fans had all ordered the new Weltbild book to be delivered by Deutsche Post.
For the third time Deutsche Post and Weltbild collaborated with success and delivered the much-awaited books throughout Germany during the night of its official release. This time, 50,000 readers more than in the two previous series had made reservations for new book by the successful author Joanne K. Rowling.
Between midnight and 2:00 am mail carriers were busy delivering the Potter book free of postage costs to the doorsteps from List on the island of Sylt in the far North of Germany to Oberstorf in the South and from Selfkant in the West to Görlitz in the East.
Twelve year old Lydia Steden from Bergisch Gladbach and her brother Julian (15) received the book from the quickest night delivery man of them all at Deutsche Post: in a mailbox-yellow Porsche Carrera racing driver Timo Glock drove up to meet the lucky prize winners and at midnight he handed them the first copy of the boy wizard's new adventure.
"Summing up the campaign, Jürgen Gerdes, Member of the Board of Management for Mail and Parcels Germany at Deutsche Post World Net, confirmed: "The service we provided was very much like magic." In just two hours 7,000 mail carriers had delivered all the pre-ordered Harry Potter books to their destinations. The cooperation with Weltbild was extraordinarily successful." Karl-Heinz Wellmann, Marketing Director at Weltbild, added: "Many children could hardly wait to receive the new Potter book and waited at the window until the night delivery staff arrived. It is great that once again we have been able to bring an enormous amount of joy to so many people throughout Germany."