DHL delivers Hollywood glamour to the UK
DHL Express ships a unique collection of Marilyn Monroe dresses from the US to the UKLondon, 10/04/2007, 11:30 AM CEST
DHL Express has delivered seven original dresses worn by Marilyn Monroe from the US to the UK for the start of an international exhibition showcasing the work of costume designer William Travilla. These dresses, which include the iconic white dress worn in The Seven Year Itch, were shipped by DHL in an overnight delivery to the UK and are now being exhibited at the Hilton Metropole Hotel in Brighton from 2-7th October.
With more locations planned for the exhibition, DHL will be working closely with exhibition organiser Andrew Hansford to ensure the dresses continue safely on their world tour.
This exciting partnership is just one example of the solutions DHL offers for customers in the fashion sector. Thanks to its new B2C delivery service, DHL@Home, DHL has been able to help meet the needs of the growing numbers of online fashion retailers. The UK fashion industry is increasingly reaping the benefits of the internet to sell to customers but poor delivery services often let businesses down. DHL's innovative delivery service uses a network of local couriers to deliver goods at a time to suit customers - enabling fashion retailers to offer quick and effective home delivery.
At the other end of the supply chain DHL is also involved right at the beginning of the design process, moving sample traffic around the world. The relocation of many factories to Eastern Europe and Asia has meant that fabric and design samples now need to be moved huge distances in very short timescales. DHL's international express delivery service is ideal for this fast moving global industry and is able to help businesses receive and amend samples throughout the design process regardless of where they are located.
Tony Kells, Product Manager DHL@Home, commented: "We offer solutions for our fashion retail customers from the initial design phase right through to final delivery to consumers. We are delighted to have been chosen as the delivery company of choice for shipping Marilyn's original dresses to the UK, and look forward to working with the exhibition as it tours to other locations around the world."