DHL ready to deliver for national children's charity drive
DHL helps Variety collect millions for annual Gold Heart CampaignPlantation, Florida, 12/18/2007, 10:30 AM CET
This month, DHL, the world's leading express delivery and logistics company, is kicking off its support for Variety, a multi-million dollar philanthropic organization that assists children with disabilities through the efforts of volunteers, corporate contributors and local business men and women. DHL will be delivering heart-shaped pins to thousands of movie theaters around the country for the Gold Heart Pin Campaign, Variety's signature fundraising endeavor, with in-theater sales of the pins benefiting children with special needs.
Running through March 2008, the Gold Heart Pin Campaign is a unique partnership between Variety, DHL, and the motion picture industry that raises approximately $2 million annually for children across the U.S.
DHL is committed to children's health and wellness
"Through local volunteerism, donations, and in-kind contributions, DHL is committed to children's health and wellness; and we are pleased to be able to leverage our shipping and logistics expertise to help improve the lives of children through our partnership with Variety," said Joe Illig, national entertainment accounts manager for DHL, and U.S. board member of Variety.
This year, Variety celebrates 80 years of helping children in communities around the country who need it most by providing funding and allowing millions of children with disabilities greater freedom and opportunities. Variety raises money through local chapters that focus on support for children in their communities, as well as "Variety Kids on the Go!", a durable medical equipment grant program.
"Variety Kids on the Go!" provides grants to individuals and organizations for mobility equipment, and supports Variety Sunshine Coaches throughout the United States who provide physically-challenged children with much needed transportation to medical and outreach activities. The program allows children with physical disabilities to play side by side with their able bodied friends and siblings.
DHL has also provided shipping support for Variety's Lifeline division, which offers urgent medical care to children in developing countries around the world.
"We appreciate the continued support of DHL," states Ana LaDou, CEO of Variety-The Children's Charity of the U.S. "Through their support, we have been able to positively impact the children in our communities around the world."
DHL supports a variety of corporate citizenship initiatives - from disaster relief efforts, to children's health needs and special programs. DHL employee groups and DHL airline partners around the country are participating in local toy drives and food drives this holiday season. In cities across the U.S., DHL employees are also working with America's Second Harvest to collect and deliver donations that benefit the largest hunger-relief organization in the United States.