Speed Academy: First assessment round completed
Racing talents receive media training at the Siegfried Vögele InstituteBonn, 08/03/2004, 11:30 AM CEST
Deutsche Post's Speed Academy is getting into full swing. Six young motor sport talents from various junior racing championships are currently competing head to head. The best of them will receive financial aid in the 2005 season. The first assessment round has now been completed to find the next Michael Schumacher.
Deutsche Post installed prominent experts on the jury:
Formula 1 team boss Eddie Jordan is on it, along with racing driver legend Hans-Joachim Stuck and Formula 1 test driver Timo Glock. Together with other experts, they are assessing the achievements of the racing juniors - names which motor sport fans will have to reckon with in future and who were ranked as follows after the first of five assessment rounds:
17-year old Formula Renault driver Pascal Kochem from Schwalmbach took first place. He was followed by Maximilian Götz in second place, Jochen Nerpel in third place, Frank Kechele in fourth place, Mario Josten in fifth place and Marc Walz in sixth place.
The top three are already lucky enough to have total financial aid of 60,000 euro. In total, 300,000 euro worth of grants are available. In the first assessment round, the young drivers' ability off the racetrack was put under the microscope.
They received intensive media training at the Siegfried Vögele Institute (SVI). The dialog and consulting institute is a subsidiary of Deutsche Post. It carries out basic and mission-oriented research in the field of marketing and communication. The SVI bridges the gap between theory and practice through workshops and seminars.
More assessment rounds will take place now. In the next one, the participants must prove their ability at Nürburgring in racing dynamics training with Timo Glock.
With its Speed Academy, Deutsche Post is a clear supporter of German motor sport. There are interesting parallels between the company's mail business and racing - speed, reliability and high technology. That is why Deutsche Post's commitment here opens the door to linkage of motor sport as a positive image reinforcer with the Deutsche Post brand.
Speed Academy in the internet (only available in German): www.speed-academy.de